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Built for Shopify merchants

Give every product page the answers, specs, and comparisons shoppers expect.

Specably gives your store an Amazon-grade information layer: AI Q&A, key specs, and side-by-side compare. Every answer comes straight from your own content, never made up.

14-day free trial · Install in minutes · No access to orders or customers

Aurora GPS Watch
Smartwatch

Aurora GPS Watch

$129 $159
Questions & Answers AI

Is it safe to swim with?

Yes. It is rated 5 ATM, so pool and open-water swimming are fine.

Source: Spec sheet

How long does the battery last?

Battery
7 days
Water rating
5 ATM
Weight
32 g
Warranty
2 years
Built for Shopify Works with Online Store 2.0 Sourced, not hallucinated No access to orders or customers
The problem

Shoppers have questions. Your product page stays silent.

When the answer isn’t on the page, shoppers don’t ask. They leave for a marketplace that already answers. Specably closes that gap.

~50%

of shoppers abandon a purchase when they can’t quickly find a key detail like sizing, materials, compatibility, or care.

1 in 3

online returns trace back to unclear or missing product information. “Not as described” is avoidable.

Q&A

and rich specs are how the big marketplaces win the sale. Now your store can have them too.

Figures are directional, based on published e-commerce conversion and returns research.

How it works

Live on your product pages in three steps

No developers, no data exports. Specably works from the content you already have.

01

Install and connect

One click from the Shopify App Store. Specably reads the catalog you already have: descriptions, specs, metafields, and any docs you add.

02

Specably builds the layer

It drafts answers, key-spec highlights, and side-by-side comparisons. Each one is grounded in your content and tagged with its source.

03

Approve and publish

Review, tweak, and approve. Add the app block to your product template and shoppers help themselves. Everything stays in sync as your catalog changes.

Two engines, one information layer

Answers and specs, working together

Specably turns the content you already have into the answers and comparisons shoppers use to decide.

Answers engine

AI Q&A that never guesses

Shoppers ask in plain language and Specably answers from your catalog, with the source shown. It surfaces the questions people actually ask, so the page answers before anyone has to.

  • Grounded in your descriptions, specs, and docs
  • Every answer cites a “Source:”
  • Surfaces the questions shoppers actually ask

Will these fit a size-10 foot?

They run true to size, so a US 10 maps to EU 44. For wide feet, size up half.

Source: Size guide

Are they machine washable?

Yes. Cold, gentle cycle, and air dry only.

Source: Care instructions
Spec
This product
Similar
Battery
7 days
2 days
Weight
32 g
48 g
Water
5 ATM
3 ATM

Compare similar products, your winning specs highlighted.

Specs and compare engine

Key specs and side-by-side compare

Specably pulls the specs that matter into a clean highlights card and builds a fair comparison against similar products, so shoppers see why yours is the right choice without leaving the page.

  • Auto-extracted key-spec highlights
  • Side-by-side compare with your advantages surfaced
  • Stays accurate as your catalog changes
See the difference

From a quiet product page to a confident one

Same product, same content. Specably just makes the answers, specs, and comparisons impossible to miss.

Before: a sparse product page with only a title, price and Add to cart button. After: the same page enriched with a Q&A accordion, a key-specs card and a compare table, each answer tagged with a green Source chip.
Trust by design

It shows its work, and stays out of your customer data

Specably is built to clear the bar a serious merchant (and Shopify’s review) expects.

Shows its work

Every answer carries a “Source:” chip pointing to the exact content it came from. Nothing is invented. If it cannot be grounded, it is not shown.

You stay in control

Specably drafts, you decide. Review, edit, or override anything before it goes live. Your edits always win.

No access to orders or customers

Specably reads only your catalog and content. No orders, no customer records, no personal data. Ever.

Source: Product description The same chip your shoppers see. Proof every answer is grounded.
Performance and SEO

Fast for shoppers. Visible to search and AI.

The information layer is lightweight and lazy-loaded, with no layout shift and no render-blocking scripts. Answers and specs render as real, crawlable text with structured data, so they help your SEO and show up in AI answers (AEO).

95+
Lighthouse target, every page
0
Cumulative layout shift
Lazy
Loaded, never render-blocking
Pricing

Simple pricing. Start free for 14 days.

Pick a plan when you’re ready. No credit card to start, cancel anytime.

Starter

$29/mo

Everything to launch answers and specs on your store.

  • AI Q&A with sources
  • Key-spec highlights
  • Up to 500 products
  • Email support
Start free trial
Most popular

Growth

$49/mo

Add side-by-side compare and scale your catalog.

  • Everything in Starter
  • Side-by-side compare
  • Unlimited products
  • Priority support
Start free trial

Need the details? See full pricing

FAQ

Questions, answered

The things merchants ask us most.

Where do the answers come from?

From your own content: product descriptions, specs, metafields, and any docs you add. Every answer shows a “Source:” so shoppers (and you) can see exactly what it was based on. If the information isn’t in your content, Specably says so instead of guessing.

Will it make things up or hallucinate?

No. Answers are grounded in your sources and labeled with where they came from. Anything that can’t be grounded is withheld or flagged for you to fill in. It is never invented.

Does Specably access my orders or customers?

No. Specably reads only your catalog and content: products, descriptions, specs, metafields, and docs. It has no access to orders, customer records, or any personal data.

Will it slow down my store?

No. The information layer is lightweight, lazy-loaded, and built for Core Web Vitals, with no layout shift and no render-blocking scripts. Your theme stays fast.

Am I in control of what goes live?

Always. You review and approve answers, key specs, and compare data before anything publishes. Edit or override any answer, and your edits always win.

How long does setup take?

Minutes. Install from the Shopify App Store, connect your catalog, and Specably drafts your first answers and spec highlights automatically. Approve, publish, done.

More questions? Read the full FAQ

Give your product pages the answers shoppers expect.

Install Specably and turn your existing content into answers, specs, and compare. Sourced, not hallucinated.

14-day free trial · No access to orders or customers